Empowering teams to solve problems.

Hello! I'm Sam, a product leader skilled in turning trends into visions, crafting strategies with an entrepreneurial spirit, and driving growth through innovation, process and culture.

Nice to Meet You.

A Bit About Me

I’m a product leader who can synthesize market trends into visions, loves to build product strategy with an entrepreneurial mindset, and drives growth by staying nimble and innovative. With experience in B2B, FinTech and AI, my track record consists of a long history of successes, failures, and hard lessons. Even though my sweet spot has always been zero to one, these days, I’m obsessed with optimization and scale. I lead by example, lead to serve others and lead to inspire. I am passionate about combining the best of technology, data and design to build and execute a successful product vision.

When I’m not doing product, I’m being a dad, mentoring startups, coaching product managers, and working on my weekly newsletter, The Product Trench.

My Approach

How I Build Meaningful Outcomes

Create a Strategy

Understand First. Set direction for the team by crafting tailored plans to achieve objectives and navigate the market.

Launch a Product

Bringing work to life. Transform visions into reality with seamless execution and impactful debuts. And get to product-market fit.

Optimize & Scale

Nail process, team, and culture. Elevate performance and expand horizons through continuous improvement and growth strategies.

My Core Principles

4 Pillars for Impact

User-Centered Design

Prioritize user experience above all, to craft intuitive solutions that not only meet but exceed user expectations.

Cross-Functional Collaboration

Foster a culture of collaboration and trust, where teams are empowered to deliver exceptional outcomes.

Data-Informed Decision Making

Decisions are grounded by data to make informed choices that drive product success and maximize value for our users.

Continuous Improvement

Embrace a culture of continuous learning and adaptation, where experimentation and iteration are celebrated.

Some Amazing Clients

Trusted by High-Growth Startups & Enterprises

Paramount Commerce a leading enterprise payment solution providers
Railz a Fintech high-growth startup
CoreLogic - a public company and provider of financial, property, and consumer information, analytics, and business intelligence.
Corl: FinTech Startup
IOU Financial, Profit500 small business lender.
Nuvei, a payment processing company.

Community

Active Mentorship & Coaching

Mentor for Toronto Product Management Association.
Product Makers by Productboard Toronto Chapter Lead.
Startup coach for Fintech Startups with Fintech Cadence.

Get My Newsletter

The Product Trench Newsletter